For most courier service profiles the best primary category is Courier service — use it when: same-day courier. Choose Delivery service instead if local deliveries. Many B2B and creative businesses have no shopfront. If clients never visit, set up a service-area profile and hide the address rather than listing a home address.
Open the free tool for a courier service → tick what you really offer and get a copy-ready setup sheet
Primary category
- Courier service — Same-day courier
- Delivery service — Local deliveries
Secondary (additional) categories
Add one only if the condition is genuinely true at this location. Fewer, accurate categories beat a full list of nine.
- Logistics service — only if: freight / logistics
- Moving company — only if: removals who else uses it
Categories to avoid
These are often added to courier service profiles but usually describe a different or broader business:
- Post office
- Trucking company (unless freight)
Address or service area?
Usually set up as a service-area business: hide the street address and list the cities, ZIP codes or postcodes you genuinely serve (up to 20). Don't create a separate listing for each town. Service-area vs storefront rules.
Starter services to add
Categories say what you are; services say what you do. Good first entries:
- Same-day delivery
- Document courier
- Medical courier
Check before you change anything
Search “courier” on Google Maps in your own area, open the top few profiles and note their primary category (shown under the business name). Use what's common as a sanity check, not a template — your categories must describe your business. Ready to switch? How to change your category safely.
Profile problems?
Suspended, stuck in verification, or not showing on Maps? See the free fix guides: suspended profile · verification failed · not on Maps · name rules.