For most property management company profiles the best primary category is Property management company — use it when: manages rentals for owners. Choose Letting agent instead if uK lettings. Legal, finance and property work is regulated in the US, UK, Australia and Canada. Only use a category that matches a licence or registration someone at this office holds.
Open the free tool for a property management company → tick what you really offer and get a copy-ready setup sheet
Primary category
- Property management company — Manages rentals for owners who else uses it
- Letting agent — UK lettings who else uses it
Secondary (additional) categories
Add one only if the condition is genuinely true at this location. Fewer, accurate categories beat a full list of nine.
- Handyman/Handywoman/Handyperson — only if: maintenance crew who else uses it
- Vacation home rental agency — only if: short-term rentals who else uses it
Categories to avoid
These are often added to property management company profiles but usually describe a different or broader business:
- Apartment building (that's for buildings)
- Real estate agency (unless you sell)
Address or service area?
Usually a storefront: show the full address exactly as it appears on your signage, and keep it identical on Google, Apple Business Connect, Bing Places and your website. Service-area vs storefront rules.
Starter services to add
Categories say what you are; services say what you do. Good first entries:
- Tenant finding
- Full management
- Rent collection
Check before you change anything
Search “property management” on Google Maps in your own area, open the top few profiles and note their primary category (shown under the business name). Use what's common as a sanity check, not a template — your categories must describe your business. Ready to switch? How to change your category safely.
Profile problems?
Suspended, stuck in verification, or not showing on Maps? See the free fix guides: suspended profile · verification failed · not on Maps · name rules.