For most thrift store profiles the best primary category is Thrift store — use it when: donated second-hand goods. Choose Vintage clothing store instead if vintage fashion. Choose Consignment shop instead if sells on consignment. For shops, the primary category should match what most shelf space and sales are for. Brands and product lines go in products and photos, not categories.
Open the free tool for a thrift store → tick what you really offer and get a copy-ready setup sheet
Primary category
- Thrift store — Donated second-hand goods who else uses it
- Vintage clothing store — Vintage fashion
- Consignment shop — Sells on consignment
Secondary (additional) categories
Add one only if the condition is genuinely true at this location. Fewer, accurate categories beat a full list of nine.
- Used furniture store — only if: furniture
- Antique store — only if: antiques who else uses it
Categories to avoid
These are often added to thrift store profiles but usually describe a different or broader business:
- Charity (unless registered)
- Pawn shop
Address or service area?
Usually a storefront: show the full address exactly as it appears on your signage, and keep it identical on Google, Apple Business Connect, Bing Places and your website. Service-area vs storefront rules.
Starter services to add
Categories say what you are; services say what you do. Good first entries:
- Vintage clothing
- Consignment drop-off
- Furniture
Check before you change anything
Search “thrift store” on Google Maps in your own area, open the top few profiles and note their primary category (shown under the business name). Use what's common as a sanity check, not a template — your categories must describe your business. Ready to switch? How to change your category safely.
Profile problems?
Suspended, stuck in verification, or not showing on Maps? See the free fix guides: suspended profile · verification failed · not on Maps · name rules.